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Who will this training help?
What will you get?
How long will it take?

Successful telesales campaigns training looks at the practices and approaches required to deliver successful campaigns into your business; to get a return from your telemarketing or telesales activity.

At Intelligent Dialogue, we believe that the approach to creating and managing telesales campaigns can have a significant effect on the engagement of those making the calls.  They aren’t just “banging out calls” they are making those calls count.

This telesales training is essential if you want to differentiate yourself from your competitors by the quality of your calls and the way you do business.

Who will this training help?

The training is aimed at anyone responsible for designing and implementing successful telesales campaigns.
Managers of telesales teams
Telesales team leaders
The trainer really understood our business

“The session was hugely informative and interactive, and the trainer really understood our business, and adapted the session to meet our needs.”


Luci Lloyd
I feel so much more confident
I feel so much more confident having this framework now when handling sales calls and it feels so much more natural than the one I was trying to implement before.
Danielle Cole
Short – Sam Roper – HSD Unlike other courses the action plans
Unlike other courses action plans have tangible benefits, in fact some benefit is already in action a week later.
Sam Roper
Short – Sam Roper – HSD – the feedback and enthusiasm from everyone has exceeded my expectations
The feedback and enthusiasm from everyone involved has exceeded my expectations.
Sam Roper
Short – Angel Advance – the most valuable course – customer service
The most valuable course taken to date for our managers, trainers and coaches.
Ben Mariner
Short – BOC – Ambassador – really good very insightful
It's helped me to understand how to make a customer feel valued. Really good, very insightful.
Short BOC – Ambassador – time and money well spent
Excellent, time and money well spent.
Phil M
Short – Schein – Mark Y – Team Leader
An awesome insight into the way our interactions with clients have a significant impact on our business. Providing skills & techniques for a better customer experience.
Mark Yeates
Short – Russell Smith – Reynolds – added value
They added real value and are a real pleasure to work with.
Russell Smith
Short – Patrick Allen – Henry Schein – results
They deliver great results and provide a real return on investment.
Patrick Allen
Short – Reynolds – Customer Service; Call Centre and leadership
If you need really sustainable results in your business then I could not think of a better company than Intelligent Dialogue.
Paul Collins
Short – Michael Reeve – Edwards – customer service and sales
I wouldn't hesitate to recommend them.
Michael Reeve
Short – Rotrex – Ian Bunting – Sales
The training delivered positive & measurable results, increased hire, sales & service business in all of our market sectors.
Ian Bunting
One of the best received we have run
The Ambassador programme has certainly been one of the best received that we have run - so thank you very much for this.
Colin Mills
Short – Jeff Hudson FLG – Hire
Intelligent Dialogue really understand the hire market, and if you want to generate more business and improve service I would contact Diane Banister.
Jeff Hudson
Short – FLG Jeff Hudson – sales hire controllers
Already extra revenue has been significant.
Jeff Hudson
Short – Coventry City Council – Customer Service
I would strongly recommend Intelligent Dialogue to anyone. The content was perfect and the delivery was First Class.
Daniel Freeman
Short – Matt Ainscough – Commercial
The results have been outstanding.
Matt Ainscough
Short – Edwards – Customer Service
I learned more in this course than in over 20 years of customer service.
Christian Owens
Short -One Stop Hire – Sales
I'd recommend this training course if you want to make more profit. As far as courses go it's been as good as it gets.
Craig Hughes
Short – All Med Pro – Sales
Brilliant workshop today. Many thanks to Diane Banister. Already the feedback I have had from the team has been great. Highly recommended.
Adam O'Keeffe
Short – BOC – Colin Mills – Customer Service
The Ambassador programme has certainly been one of the best received that we have run - so thank you very much for this.
Colin Mills

What you will get from Intelligent Dialogue Successful Telesales Campaigns Training

Our training is tailored to our clients.

We’ll take time to understand your market place and your customers, so that we’re speaking your language when we work with you. Not only that, we’ll encourage you to bring along a campaign or launch you are working on, so that we can work live issue with you, rather than looking at a “text-book” case study.

This training is designed to build confidence and achieve understanding in the following areas:-

consulting with other areas of the business about their campaign requirements
confidence in managing the process to oversee the campaign
skill and practice involving and motivating those people making the calls
the knowledge of monitoring progress of the campaign
quality reporting back to the initial sponsor of the campaign
the quality of your telesales campaigns
why telemarketing is so important to the business
the business objectives for the campaign- making calls count
the science behind the campaign metrics
the importance of the data
a tried and tested campaign process that works for your business
clear objectives for the campaign and the purpose of the call
the importance of testing or split testing campaigns
the "scripting"or dialogue development process, so that what you say to your customers or prospects follows sound communication principles
ensuring the calls are right for your people and right for your customers or prospects
involving people in the success of their calls

How long will it take?

An initial two days to plan the campaign and a one day follow up to review the success of the campaign.


If you want your team to create and manage successful telesales campaigns get in touch to discuss the detail of what you’d like to achieve. We’ll discuss with you our approach to achieving your objectives, how long the training will take and the investment you’ll need to make.

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